Monday, August 22, 2011

What Do you Really Need?

Sorry its been so long between posts, but now if I would like to write one, I have to wait until between midnight and 6am (thanks DaisyRoo & Mrs NutShell :-) ), as I can't get miss diaryofasham off the ipad. So I'm trying to write this on my phone and support my lovely wife and her IBOT, so let's see how that works.

Have you ever wondered how the rich get richer, and we just seem to get by every week, living pay to pay. Well part of it boils down to this: us everyday consumers find things we love and just have to have. Maybe someone famous has it, or it's just the thing to be seen with at the moment.

Take for example soft drink. Everyone likes soft drink, and there are only a few big companies out there producing the stuff. We pay a premium for a small bottle and millions of them are sold around the world daily; some people just have to have it every day.
Now if the profit from a bottle was only $1.00 and they could sell a million bottles a day world wide, that's a pretty good income! Now let's say the profit in one bottle was only 10 cents over a year. This would still equate to $35million profit. If you and I just thought about what we really need each day and changed our thinking it's not going to make a huge difference to their pocket but could do for us. Okay it's not going to make us millions, but it sure is better off in our bank account than theirs, they already have enough.

We consumers make the world go round, well that's what we get told! In fact it would take 4562 people on $80k pa to turn over as much income before tax as what they would make in profit. Now dont get me wrong I love to support SMALL business selling the stuff: I just dont like the idea that people have to make billions of dollars and rip you and I off in the process. Let's be wise with our money, seek professional advice and not just the opinion of family & friends; they often mean well but can also be bias with their information.